Project: Speck Products – Gemtones Audio
Role: UX/UI Designer
Role: UX/UI Designer
Overview:
Gemtones™ Audio is Speck's innovative product line featuring True Wireless Earbuds and Wireless Home Speakers. This collection includes three earbud models—Gemtones Play, Sport, and Pro—and wireless speakers in three sizes: Small, Medium, and Large.
Gemtones™ Audio is Speck's innovative product line featuring True Wireless Earbuds and Wireless Home Speakers. This collection includes three earbud models—Gemtones Play, Sport, and Pro—and wireless speakers in three sizes: Small, Medium, and Large.
Why:
App Prototype: Developed a sleek and interactive app prototype to enhance buyer presentations, showcasing unique product features and user experience.
Digital Experiences: Designed engaging product landing pages for the Speck website to highlight the range and created an educational microsite to inform customers about product specifications and benefits.
Impact:
This project delivered a comprehensive digital-first experience for potential buyers and customers, aligning with Speck's brand values and market aspirations for innovation in
audio technology.
This project delivered a comprehensive digital-first experience for potential buyers and customers, aligning with Speck's brand values and market aspirations for innovation in
audio technology.
Results
App Prototype and presentation proved to be successful with buy-in from Amazon and other
big box retailers.
App design also moved into full development and is currently available on the App Store and Google Play.
App Prototype and presentation proved to be successful with buy-in from Amazon and other
big box retailers.
App design also moved into full development and is currently available on the App Store and Google Play.
